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January 01, 2025•1 min read
Business Strategy | Brand Foundation and Growth
Luciano’s Collision Center with over 25 years of experience transitioned from a franchise to a new independent entity, aiming to be one of California’s 50 Tesla-certified centers. Operating in a location four times larger than its previous one, Luciano needed a complete rebranding and enhanced online presence.
Our Approach:
✓ Developed brand guidelines and narratives.
✓ Enhanced Google profiles and website for optimal online visibility.
✓ Designed flyers and magnets for local marketing.
✓ Streamlined operations with a lead cashier system.
Results: Secured a loan to support marketing efforts, set a solid foundation for growth, and positioned Luciano’s as a leader in the EV collision market.
Video Marketing | Driving Practice Growth
Over 10 years, Dr. Young collaborated with C Sharp to reach a broader audience through YouTube.
Our Approach:
✓ Produced educational videos in batches, paired with blogs, and repurposed for multiple platforms.
Results: Rapid business expansion, leading Dr. Young to grow her staff to meet increased demand.
Brand Messaging | Staying Relevant in a Digital Age
Debbie, a 40-year real estate veteran, needed to modernize her marketing to maintain relevance. While her traditional methods (mailers, billboards) were effective, a stronger online presence was crucial.
Our Approach:
✓ Created weekly market updates to share insights via social media and newsletters.
✓ Produced videos showcasing listings, market stats, and neighborhood expertise.
Results: A 29–39% email open rate and doubled annual revenue attributed to video marketing.
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Messaging is clear
Helped deliver my message in a clear, concise way. This made my life easier as a business owner.
Dr. Renee Y.
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More efficient sales
The videos changed my business by making the sales process more efficient. They cut the sales process time in half.
Sal G.
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Sets me apart
I have been sending out weekly videos to my potential list of sellers, which sets me apart and makes me more unique from other real estate professionals in the area. It has been a positive experience.
Debbie G.
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